Sep 2019 — Now

SOFTLINE

SENIOR DATA ANALYST

20 content managers, translators and analytics

70 dashboards

10 online shops in 9 countries in 8 languages

300 000 goods in 100 categories

Revenue up to $5M

DATA ANALYSIS / REPORTING
HARDWARE & SOFTWARE CATALOG MANAGEMENT

1. Orchestrated the implementation of a Business Intelligence (BI) solution leveraging Google Cloud Platform (GCP), resulting in an impressive 50-70% reduction in manual data Extract, Transform, Load (ETL) procedures (including web-parsing).

2. Constructed and configured over 70 dashboards using Looker to deliver comprehensive business metric insights to enhance decision-making in eCommerce.

3. Innovated and implemented an alert system aimed at improving the likelihood of early problem detection in e-commerce shopping carts.

4. Conducted AB-testing and other hypothesis testing, used Python, SQL and Google colab to refine and optimize strategies.

5. Lead a team of 20 individuals, including content managers and analysts, overseeing their tasks, and ensuring seamless collaboration to achieve common goals.

6. Enhanced Price and Product Management System (MCF), seamlessly integrating and automating matching and pricing processes for all product showcases.

7. Developed and implemented dashboards showing sales forecasts for key product showcases using Python and the Holt-Winters method.

Apr 2016 — Sep 2019

SOFTLINE

HEAD OF CONTENT DIVISION / PRODUCT OWNER

15 content managers and translators

100 000 goods online

Revenue up to $3.5M

HARDWARE & SOFTWARE CATALOG MANAGEMENT

Management of the catalog of hardware and software in online stores in four countries, support for more than 50 product categories, the total number of product items has grown to 100K pieces,
A new content management system was implemented, the functionality of the system was developed by me and built by programmers.
Online sales revenue increased 3.5 times during this period.

Mar 2014 — Apr 2016

SOFTLINE

E-COM MANAGER/TEAM LEAD

3 content managers

5000 goods online

HARDWARE CATALOG MANAGEMENT

Management of three content managers, provision of content on the hardware store website, management of 25 product categories, the total volume of the catalog increased from 0 to 5,000 positions during the work.