Sep 2019 — Now

SOFTLINE

SENIOR DATA ANALYST

20 content managers, translators and analytics

70 dashboards

10 online shops in 9 countries in 8 languages

300 000 goods in 100 categories

Revenue up to $5M

DATA ANALYSIS / REPORTING
HARDWARE & SOFTWARE CATALOG MANAGEMENT

1. As part of the ETL Extract/Transform/Load Data process I am responsible for developing data aggregation procedures in Google Warehouse.

2. I utilize Google Looker and BigQuery datasets to build insightful dashboards about 70 pcs done providing key business metrics to managers.

3. I handle tasks from various business customers including marketing operations and internal development departments.

4. Serving as the Product Owner for our internal CRM mcf.softline.com I am accountable for defining its functional design. The system support now more than 300K products in 100 categories and about 30 suppliers of prices.

5. I lead a team of 20 content specialists responsible for creating and localizing product descriptions pricing and discounts across 10 online shops in 9 countries and 8 languages store.softline.ru store.noventiq.pl store.noventiq.vn and others.

6. I collaborate closely with sales managers to ensure effective communication and coordination.

7. Additionally I apply basic ML models like ARIMA Holt-Winters Decesion trees etc. to forecast sales and categorize products.

8. I have developed an alert system that monitors the most critical business metrics attempts to predict their current state and in case of significant deviations sends alerts to my email and Telegram bot accompanied by explanations and graphs.

Apr 2016 — Sep 2019

SOFTLINE

HEAD OF CONTENT DIVISION / PRODUCT OWNER

15 content managers and translators

100 000 goods online

Revenue up to $3.5M

HARDWARE & SOFTWARE CATALOG MANAGEMENT

Management of the catalog of hardware and software in online stores in four countries, support for more than 50 product categories, the total number of product items has grown to 100K pieces,
A new content management system was implemented, the functionality of the system was developed by me and built by programmers.
Online sales revenue increased 3.5 times during this period.

Mar 2014 — Apr 2016

SOFTLINE

E-COM MANAGER/TEAM LEAD

3 content managers

5000 goods online

HARDWARE CATALOG MANAGEMENT

Management of three content managers, provision of content on the hardware store website, management of 25 product categories, the total volume of the catalog increased from 0 to 5,000 positions during the work.